A Foundational Platform For Unsurpassed Data Integrity and Optimal Performance
Many consumer goods manufacturers don’t have direct and timely access to retail POS data and other critical demand and supply data that’s required to gain a factory-to-shelf view of retail performance in near real time for any retailer.
And if companies could directly access that data, their ERP systems usually aren’t designed to handle highly disparate data daily at the item and store level—leading to an inability to perform accurate demand- and supply-related advanced analytics.
With a solidly designed and well-executed Demand Signal Repository (DSR), suppliers have the foundation for a comprehensive and effective information architecture strategy at an enterprise level. A DSR is a centralized, scalable data warehouse that aggregates, cleanses, harmonizes, normalizes, and stores large volumes of demand data (including POS) that can be easily shared and leveraged by multiple business groups and decision support applications to achieve optimal retail performance.
You Can See Clearly Now. The Pain is Gone.
With a clearer global view of factory-to-shelf consumption and inventory for all retailers, numerous departments and teams—including sales/account teams, marketing, supply chain, inventory management, trade promotion, and category management—realize an array of benefits that help identify business areas that require immediate attention and that drive growth and profitability.
Strengthen Retailer Relationships
Improve Account-level Forecasting Accuracy
Reduce Out-of-stocks
Ensure On-shelf Availability
Optimize New Product Launches
Streamline Internal Efficiencies and Business Processes
Reduce Latency in the Supply Chain
