Since 1994, Retail Velocity has been an industry leader in helping consumer packaged goods (CPG) suppliers and retailers collaborate to gain greater visibility into—and control of—the most accurate, granular point-of-sale (POS) data and leverage mission-critical analytics and insights that help eliminate operational inefficiencies, improve sell-through, and achieve profitable growth.
However, POS data is just the beginning. With VELOCITY©, our scalable, best-in-class SaaS-based platform, CPG suppliers can rapidly import and integrate unlimited retailer data streams with their enterprise data, as well as ingest third-party data, including syndicated data. The result: No more departmental or data silos. No more analytical conflicts or uncertainty.
Having ONE version of the truth with VELOCITY©, CPG manufacturers are empowered to make more proactive strategic decisions to increase sales and gain a competitive edge, intelligently monitor and quickly respond to changes in market dynamics and consumer demand, and strengthen relationships with retailers at all levels. From sales and marketing to supply chain and operations to finance and IT, all business units become united with the same, easily accessible business intelligence and realize increased collaboration to better forecast, plan, promote, and execute profitably across all channels and departments.
By eliminating confusion among your data, reporting, and analytics—and having near real-time insights—you can confidently address your most complex retail issues, including, but not limited to, on-shelf availability, promotion execution, replenishment, new product launches, and media spend analytics.
To learn more about how Retail Velocity can help accelerate your business growth and maximize profitability, contact us today.