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Consumer goods manufacturers need to be able to quickly access information not only on specific retail or distribution accounts, but across accounts and channels to better understand their sales activity and inventory positions in specific regions or throughout the world. Velocity's Report Center is a robust report writing tool designed with those needs in mind. Rather than relying on IT to create or alter reports, business users can create their own ad-hoc reports or select from the list of best practices reports provided with Velocity. Actionable information on product performance down to the store level is easily accessible along with exception alerts based on specific user-defined performance-based thresholds. Reports can be automatically generated and emailed to specific users either in pdf, xls or html format or posted to websites or portals.

Retail buyers need to know that their suppliers are extremely knowledgeable; not only on their products' overall performance, but on how their products are performing at each individual store. Effective use of actionable and accurate retail information during buyer presentations improves relationships and leads to preferred supplier status. Velocity can provide this to you and help you become the "Go-To" source for your buyers.

View Your Retail Accounts across All Channels

Velocity's robust architecture is specifically designed for providing access to retail accounts from all classes of trade. Unlike other solutions that are built on a specific retailer's needs, Velocity architecture is based on enterprise-wide or multi-retailer reporting and analysis which has been the core focus since our beginnings in 1994. Due to our long history and experience, our clients are able to view information across all channels including mass, grocery, drug, DIY, specialty, and department stores covering over 200 global retailers and distributors as evidenced in our Retailer Listing section.

Velocity accommodates each retailer's fiscal calendar along with your own and maintains not only your item information but also each retailer's item, item attributes, store attributes and currency. Having easy and accurate access to multiple retail accounts enables retail suppliers to not only analyze by account but by channel, region, market, territory and much more. Access to retailers is controlled by Velocity's strict security system that ensures only authorized individuals can view specific retailers' data.

Automated Monitoring and Exception Reporting

Automatic retail updates get compiled and presented in dashboards, reports, and planograms or go straight to Microsoft's ExcelŽ. They facilitate the presentation of information integrated from numerous sources to answer pressing questions in a matter of minutes. Instead of pouring through pages of sales performance figures for planograms or groups of items in each store, Velocity will present that information already filtered to show comparisons from store to store, planogram to planogram, region to region, etc. and you can see them, side to side with alerts highlighting any action that may need to be taken.

If you are a customer logistics or replenishment manager, you understand the enormous amount of data that you are responsible to manage. Without a robust data warehousing tool, the chances of your being able to effectively manage every item and every door is very slim. Velocity's exception monitoring was designed with you in mind.

Best Practice Report Libraries

Best practice report libraries and an ad-hoc report writing tool are built into Velocity. All reports can be altered as needed by the users without having rely on IT or outside consultants to alter. Reports can printed or exported to pdf, xls, or html and also be automated to run and distribute via email.

Velocity reports are:

  • Flexible and User Configurable
  • Intuitive, Easy-to-Use
  • Harmonized across Retailers
  • Available with Built-in Retail Supplier Best Practices
  • Exportable to Excel or Acrobat
  • Able to be Scheduled with Automatic Email Distribution
  • Exception and/or Event Driven
Sample Velocity best practice report libraries include:
  • Category Management
  • Sales Analysis
  • Inventory Management
  • Exception Alerts
  • Forecast Analysis
  • Demographic Analysis
  • Promotional Performance
  • New Product Tracking
  • Planogram Performance
  • Merchandising/Field Sales
  • Executive Summaries
  • Channel Performance
  • Retailer Comparisons

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